Gesture Ops
How to install
Open Blender, go to File > User Preferences > Add-ons (or Edit > Preferences > Add-ons in 2.80), then press the "Install Add-on from File" button. Select the ZIP file that you downloaded after purchase and install it.
After installed, tick the add-on checkbox to enable it, and save your user preferences so it stays enabled.
How to assign an operator to a pattern gesture
Find the operator you want to assign, right click your mouse on the operator (Edit Mode, Select Mode in the GIF below) to show up a context menu, and choose Copy Python Command, and paste it in the Add-on preferences.
This GIF shows how to do it by adding two operators to gestures.
*Note: Press Command + V (Ctrl + V on Windows) to paste text into the text field.